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The 2-year postgraduate course of MBA in Communications is for students who intend to serve as leaders in marketing, corporate communications, digital media, public relations, advertising, brand management, and integrated marketing strategy. This course is designed to meet the challenge of a rapidly changing media environment. At a time when Corporate Reputation has become one of the most important business tools across industries, we have recognized that Brand Visibility, Digital Presence, Stakeholder Engagement, and Corporate Storytelling are key in the minds of senior stakeholders from all businesses who evaluate portfolios for potential investment. Evidently, MBA Communications is one of the most contemporary management programmes in current times, deciding brand visibility and reputation within companies. This course provides students with an advanced understanding of communication theories, strategic communications tools and tactics for digital marketing mechanics, content creation and public relations strategy, social media analytics, corporate branding, and media management, all while learning essential crisis communications skills. It is industry-oriented and aims to help students prepare for exciting careers in Indian and international communication markets.Master of Business Administration (MBA) Communications Course Details
Programme Highlights
Appropriate for students who seek to differentiate themselves in the midst of today’s highly competitive business landscape through masterful communication, branding, pr, digital media strategy, and corporate messaging.
Increased requirement of communication professionals in corporates, startups, media agencies, and consulting firms.
Industry transition from online facelessness to digital branding, online identity management, and content marketing
Commanding salaries in the communication leadership sector
Exposure to live projects, media labs, case studies, and industry internships
Develops core soft skills (leadership, public speaking, negotiation, etc.)
Corporate Communication Strategy
Social Media & Digital Marketing
Content Writing & Storytelling
Media Planning & Campaign Designing
Public Relations & Crisis Management
Brand Communication & Messaging
Market Research & Consumer Insights
Leadership, Interpersonal & Presentation Skills
MBA Communications Syllabus
Note: The exact fee amount may vary depending on the institute and seat.
Note: The exact fee amount may vary depending on the institute and seat.Top 10 Colleges for MBA Communications in Karnataka
MBA Communications Fees Structure in Karnataka
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