Master of Business Administration (MBA) in Marketing and Human Resource Management

MBA in Marketing and Human Resource Management is a professional 2-year (4 semesters) post-graduate programme for those who are seeking to develop business and marketing skills that will help them in the corporate world, especially as Managers. This two-pronged MBA specialization combines two of the key business enterprise skills, Marketing and HR management, to create business leaders of tomorrow’s corporate industry.

With knowledge of the way markets work and how to make a real difference through marketing strategies in today's markets, organizations need professionals who know how to manage people well.

There is an increasing demand for high-quality marketing and HR professionals in view of the widespread effects of globalisation, digital transformation, and changes in consumer behaviour. Companies from IT, FMCG, Banking, Retail, Healthcare, Manufacturing, E-commerce, Consulting, and Startups prefer to hire MBA graduates pursuing marketing and HR. The programme not only provides students with analytical abilities, but also interpersonal and communication skills useful in today's diverse business environment.

The MBA Marketing and HR course offers practical learning through case studies, live projects, internships, simulations, presentations, and industry exposure. Students get a lot of hands-on experience with branding tactics, digital marketing plays, consumer analytics, recruitment methods, performance management tools, labor relations law, and leadership growth. This hands-on emphasis also means that graduates are ready for work in industry from day one.

MBA Marketing and Human Resource Management Course Highlights

What is MBA Marketing & Human Resource Management?

MBA Marketing and Human Resource Management is a dual specialization management course which includes marketing strategy, consumer behavior, brand management, along with talent acquisition, employee relations, performance appraisal, and human resource planning process. The joint degree also offers students the skills they will need for leadership and management positions in any business, involving business strategy and human resources.

MBA Marketing and Human Resource Management Syllabus

Top 10 MBA Marketing and Human Resource Management Colleges in India

Fee Structure for MBA Marketing and Human Resource Management in India

Note: Fee structure varies based on seat category and institutional norms.

Top 10 MBA Marketing and Human Resource Management Colleges in Karnataka

Fee Structure for MBA Marketing and Human Resource Management in Karnataka