Bachelor of Business Administration (BBA) and Master of Business Administration (MBA) - Integrated

BBA + MBA Integrated Course Details

The BBA + MBA Integrated programme is a full time 5 years integrated management course for students who have passed or are appearing for Class XII. This course of integrated study brings together the key concepts between foundational disciplines in Bachelor of Business Administration (BBA) and advanced strategic thinking with Master of Business Administration (MBA), all in one continuous academic experience.

What is BBA-MBA integrated?

If you think of the benefits compared to a standard process, traditionally, students complete their BBA first, then appear for an entrance exam to pursue an MBA despite both courses offer high-level management education. Now, students have the opportunity to acquire a combined, systemised form of Business study. This frees up time, eases the pressure of entrance exams and directly brings exposure to leadership, business strategy, finance, marketing, HR etc. early on in one’s career.

The programme is designed over 10 trimesters in 5 years. Core courses for students include Principles of Management, Business Economics, Accounting, Organizational Behaviour, Marketing Management, Human Resource Management, Financial Management, Business Analytics, Strategy Entrepreneurship, and Digital Transformation. The programme’s various merits include a highly topical curriculum which is strongly rooted in industry, job-ready and leadership focused.

The Integrated BBA + MBA programme suits students who are:

• Desire a head start on the management track

• Want to be future business professionals or entrepreneurs

• Cruise toward global executive careers

• Want an uninterrupted academic journey and do not want to appear for MBA entrance exams twice

Start-Ups, MNCs, fintech companies, consulting firms, and multinational companies create the demand for management professionals. The Integrated BBA + MBA course equips students with essential skills through various methods:

• Live projects

• Industry internships

• Case study analysis

• Business simulations

• Corporate interactions

• International immersion programmes (In some universities)

Integrated BBA + MBA candidates can work in marketing, finance, HR, consulting, operations, strategy, analytics, entrepreneurship, and international business roles in different sectors.