Master of Business Administration (MBA) Marketing

The Master of Business Administration (MBA) in Marketing is a postgraduate management programme at M.S. Ramaiah Institute of Technology (MSRIT), Bengaluru. Offered by the Department of Management Studies, this programme offers a specialization in Marketing which focuses on promoting and selling a brand and its products to potential customers. The curriculum covers Marketing Management, Consumer Behaviour, Market Research, Brand Management, Sales & Distribution, Strategic Marketing, Digital Marketing, and Omnichannel Strategy. Students develop skills in Market Analysis, Customer Relationship Management, Business Communication and Marketing Strategy to be able to make a brand stand out in the market, earn the trust from consumers and convert them into loyal customers.

Note: Students are advised to approach the institution for accurate details.