Scope of Digital Marketing

Scope of Digital Marketing
Bangalorestudy
2 weeks ago
Scope of Digital Marketing

Today, it is tough to imagine a world that works in an old-fashioned way. Every purchase you make from a top company's website like Amazon or Flipkart uses digitalization and marketing as their power tool to reach you. 

Digitalization has become a face of the future as it has built smart ways to process information online. The combination of technology, media and digitalization has proven to make everything smarter and faster.

Brands have established successful business modules and gained attention from the target audience. All of it is only possible because of Digital Marketing that prompts marketers to improve the brand value among the competitors. 

The Digital Marketing field was introduced in the 2000s to promote products or services of brands by combining technology and the internet. Through Television, mobile, social media, etc. it has become easier to connect people with information.

Advantages of Digital Marketing:

The goal and importance of Digital Marketing are to connect with people via digital platforms to familiarize the brand reach. Let us know the advantages Digital Marketing has to offer globally. 

  • Powerful marketing tools to reach the target audience.
  • Cost-effective methods to market 
  • Begin an easy buyer's journey online
  • Easy to connect with customers 
  • Acquiring leads with best Search Engine Optimization (SEO) practices
  • Connecting with mobile customers 
  • Build compatible strategies and tactics for best results
  • Allowing business to be competitive

Digital Marketing in India:

The Forbes magazine survey proved that 82% of consumers conduct research or shop online. To bridge the gap between consumers and companies, companies have introduced visibility through digital platforms. 

India is home to approximately 2 billion people and also the 2nd largest country in terms of population and active internet users. 

This makes it one of the largest markets with skyrocketing demand which reflect the immense growth opportunities that the country provides. Hence, if one acquires the right skill and knowledge in this field, he/ she can make great strides in this exciting industry. 

The Digital Marketing bandwagon in industries has made people choose it as a professional career. Based on the industry standards, the strategies applied in marketing keep changing. 

During the pandemic, the importance of Digital Marketing gained immense pace as most of the brands went digital in the absence of any offline outlet for promotion or communication. 

Digital Marketing Skills:

The scope of Digital Marketing is vast. To build a career in Digital Marketing, it is necessary to have a set of Digital Marketing skills. Listed below are the skills required:

  • Data Analysis
  • Communication
  • Email Marketing 
  • Mobile Marketing
  • Writing and Editing
  • Social Media Strategy
  • Knowledge of SEO and SEM 
  • Paid Social Media Advertising
  • Customer Relationship Management 

Digital Marketing Courses:

The market is hungry for go-getters who are professional at changing the way advertisement works for brands. Everything has become online and industries are looking out for digital marketers. 

To achieve a career in a fast-paced field, you can pursue a course in Digital Marketing via online and offline mode. There are many Digital Marketing courses after 12th offered at Diploma, Certificate, UG and PG levels. 

Finding the right Digital Marketing course could be daunting. To make your process easy, we have listed the courses below:

Undergraduate Level:
  • Bachelor of Business Administration (BBA) in Digital Marketing:

BBA in Digital Marketing is beneficial for students to gain in-depth knowledge about the marketing strategies and techniques for Social Media, Search Engine, Display Advertising or any other digital media. 

Duration: 3 Years

Eligibility: Candidates should pass 10+2 in any stream with a minimum of 50% aggregate marks from a recognized board of education.

Postgraduate Level:
  • Master of Business Administration (MBA) in Digital Marketing:

MBA in Digital Marketing is the best choice for aspiring candidates. It is the most popular program that offers training and knowledge for promoting or advertising a brand. Candidates can learn the principles of marketing along with social media trends.    

Duration: 2 Years

Eligibility: Candidates should pass an undergraduate program in a relevant field with a minimum of 50% aggregate marks from a recognized board of education.

There are plenty of options available for students in Digital Marketing. The courses will help in growing your knowledge and skill in the field. For BBA and MBA in Digital Marketing, students can choose the below given well-established colleges in India.

Top Digital Marketing Colleges in India:

Colleges
Location
Jain (Deemed-to-be-University)
Bangalore
GEMS B-School
Bangalore
Regional College of Management (RCM)
Bangalore
Globsyn Business School (GBS)
Kolkata
Institute of Management Studies, NIMS University
Jaipur

Certification Courses:

Apart from UG and PG level courses, you can also opt for certificate level programs in Digital Marketing that are beneficial for freshers and experienced professionals. The courses also allow flexibility in the learning process. 

A certification program helps to build additional skills, apart from the knowledge gained from the enrolled course. Here are some of the top online Digital Marketing courses you can choose: 

  • Google Digital Marketing Courses 
  • Udemy Digital Marketing Course
  • HubSpot Online Marketing Courses
  • Copyblogger Online Marketing Course
  • ClickMinded Digital Marketing Course 
  • Udacity Digital Marketing Course 
  • Optinmonster Digital Marketing Training Courses

 Duration: 3 to 6 Months

Digital Marketing Jobs in India:

Digital Marketing Jobs in India ranks in the list of Top 10 trending jobs. After pursuing Digital Marketing courses after 12th, you will have a clear vision of furthering your career in Digital Marketing. 

Check out the list of job roles in Digital Marketing:

  • Digital Marketing Manager
  • Digital Marketing Lead
  • Analytics Specialist
  • SEO Analyst/ Manager
  • Social Media Manager
  • Digital Marketing Executive
  • Marketing Research Analyst
  • Digital Marketing Consultant

Digital Marketing Salary in India:

The starting average Digital Marketing salary in India is Rs. 5 lakh Per Annum. With years of experience and skills obtained, you can make a good fortune in the Digital Marketing field.  Experienced professionals in this field can earn upto Rs. 10 lakh Per Annum or more. 

Conclusion: 

In this digital era, you can explore tremendous opportunities by having a career in Digital Marketing. Go ahead and create a brand's presence and get rewarded lucratively. 

It's time to shake up the Digital World!

Subscribe to bangalorestudy.com

Similar posts

List of Agriculture Courses After 12th Class

Explore all the Agriculture courses after 12th: Science, Bachelors Degree Programs, Diploma and Certificate Programs.

Read more...
List of Top Courses to do After 12th Commerce

Explore all the courses after 12th Commerce: Bachelor’s Programs, Management Courses, Creative Courses, Professional Courses and Diploma Courses

Read more...
Top Science Courses after 12th Standard

Explore list of courses after 12th Science: Medical Courses, Engineering Courses, Professional Courses and Diploma Courses.

Read more...
List of Top Courses After 12th for Arts & Humanities Students

Explore the list of courses after 12th Arts: Professional Courses, Fine Arts Courses, Management Courses, Computer Courses, Medical Courses and Diploma Courses

Read more...
List of Top Professional Courses after 12th Class

Get the List of Top Professional Courses after 12th Class: Admissions & Fees

Read more...
List of top PU Colleges for Science

Discover the List of Top / Best PU Colleges for Science in Bangalore 2020-2021

Read more...
Top M.Sc Colleges in India

Explore various top M.Sc Colleges in India: Specializations, Eligibility, Fees, and many more.

Read more...
Future of BNYS in India

BNYS has recently gained recognition due to the increasing popularity of Naturopathy and Yogic Science. Check out scope and future of BNYS in India. Talk to experts about BNYS now!

Read more...
PGDM Vs MBA: Which is Better for Placements?

Are you confused between MBA and PGDM? Don't know which offers better placement opportunities? Check out to know the difference between the 2 courses! Also, get expert counselling now!

Read more...
Difference Between BA LLB, BBA LLB, and B.Com LLB

Get more details about the differences between BA LLB, BBA LLB, and B.Com LLB. Talk to experts for admission guidance now!

Read more...
BBA or B.Com: Which is Best to Study After 12th?

Confused between BBA and B.Com? Check out the differences between these courses to find out which one is best for you to pursue after the 12th. Get counselling now!

Read more...
All You Should Know About the BBA Course

Get complete details about the BBA course, along with opportunities after the course. Get free admission guidance now!

Read more...
Scope of Hotel Management in India

Hotel management is one of the fastest-growing fields in India. Here’s all you need to know about scope of hotel management in India. Talk to experts for counselling now!

Read more...
How Should You Pursue ACCA- With or After Degree?

Should you pursue ACCA with or after your degree? Check out the answer and Contact us for more guidance NOW!

Read more...
Top Colleges for Artificial Intelligence in India

Explore more about top Colleges for Artificial Intelligence. Check out the eligibility, specializations offered and many more. Start applying for the course now!

Read more...
Scope of BE Artificial Intelligence Study in Bangalore

Find out what Artificial Intelligence has in store for you. Learn more about its scope in Bangalore. Get career guidance for AI courses now!

Read more...
All About Microbiology

Puzzled about a career in Microbiology? Here is your complete guide to Courses, Colleges, Jobs and its Scope. Explore Now to become a Microbiologist.

Read more...
Is BHMS better than MBBS?

Confused between BHMS and MBBS? Here is your complete guide to both the courses. To discover the Course, Syllabus, Scope and Jobs, Explore Now!

Read more...
Scope of Culinary Arts in India

Culinary is more than just cooking. Explore Courses, Scope & Top Colleges. Seek admission guidance from expert educational counsellors, Contact NOW!

Read more...
Marine Biologist as a Career

Indulge in the study of the oceans & its organisms. Explore Marine Biologist as a career & study from a Top College. Apply Now for the best admission guidance!.

Read more...
All About B.Sc Renal Dialysis

A lucrative career in the medical field without MBBS! We aren’t KIDNEYing. Explore B.Sc Renal Dialysis Course details now.

Read more...
Top MA English Colleges in India

Explore the list of top MA English colleges in India: College Details, Eligibility, Placements and many more.

Read more...
Top 25 Courses After 10th in 2021

Get the list of top 25 courses after 10th in 2021: ITI Courses, Diploma in Engineering, Diploma in Medical, Tour and Travel.

Read more...
Top PG Diploma Colleges in India

Are you looking for a course after your graduation? If yes, then you can check out the top PG Diploma Colleges in India: Fees, Eligibility, and many more.

Read more...
List of the Top Banking Courses after 12th Class

Are you looking for a course after your graduation? If yes, then you can check out the top PG Diploma Colleges in India: Fees, Eligibility, and many more

Read more...
How to become an Orthopaedic Surgeon in India

MOOV does not REMOVE every pain. That’s why we have Orthopaedic Surgeons. Learn how to become one. Explore and apply now for admission guidance!

Read more...
Career as a Meteorologist

A career as a Meteorologist entails predicting weather changes. Ace this profession by joining one of the Top Colleges in India. Apply to a top college now!

Read more...
All About B.Sc Biology

Does the animal and plant kingdom bring scientific curiosity to you? Learn about Biology’s importance, its course, syllabus, scope and more. Explore now!

Read more...
Scope of Biomedical Engineering

Explore Biomedical Engineering that combines both Engineering & Medicine. Get complete details of this unique field now!

Read more...
Top BCA Colleges in Bangalore

Looking for the best BCA College in Bangalore? Get details about them and the specializations offered by them. Reserve your seat now!

Read more...
Career as an Economist

Want to pursue a career as an Economist? Get to know about the How and the Why: Scope, Colleges, Career Opportunities, etc. Have a look at a bright future now!

Read more...
Surprising Scope & Career Opportunities of Robotics in India

Do you wish to bring advanced robots from fiction to reality? Learn more about Robotics: Scope, Top Colleges, Job Opportunities, etc. Start your advanced future now!

Read more...
All About B.Sc Medical Imaging Technology

Scan a successful future by pursuing B.Sc Medical Imaging Technology. Learn more about course details, top colleges, careers, etc. Scan your future now!

Read more...
All About Biochemistry

Know all about Biochemistry: Scope, Top Colleges, Job Opportunities, and much more. Explore to know what your future looks like!

Read more...
How to Become a Petroleum Engineer?

Dig deep into the world of Petroleum Engineering: Top Colleges, Courses Offered, Scope, and much more. Apply at your desired college now!

Read more...
Difference Between MBA and Executive MBA

Are you confused between MBA and EMBA? Clear your doubts right away. Know all about MBA and EMBA: Courses, Job Scope & more. Explore Now!

Read more...
Request Call Back